I saw a great article on Twitter the other day about asking for referrals. So I re-tweeted it because I ALWAYS get asked about the best way to set up a referral program and it also inspired me to write this post. (thanks Dave Humphrey) 🙂
Everyone seems to know that referrals are one of the best ways to get new business – not only because it’s very cost-effective but also because the sales pitch is just about done. The trust is already there from someone who has passed on your details, so the relationship building is ready to begin.
But how do you regularly get to this step?