When looking at all the stats available for your website through the very marvellous Google Analytics tool, the bounce rate features front and centre on your dashboard. But it can be a source of confusion as to what it means, so let’s deconstruct it a little.
The Science of Your Website Design
Aug2014
07
I read an interesting blog post yesterday discussing the impact of eye tracking research on website design. It provided a great infographic that clearly laid out the basics of eye tracking research and how this information can help when putting together a new look for your online presence.